Living Culture's Sonic Branding Creation Process

flowchart

 

How we work

Living Culture implements a four-step process to ensure congruency between your company and your brand's sonic identity.

  1. Profile
  2. Plan
  3. Create
  4. Implement

1. Profile

We learn to understand, and analyse, your corporate values, mission, vision and strategy. From here, we prepare a sonic profile reflecting how your business should sound.

2. Plan

Based on the sonic profile, we brainstorm a mood board and develop a strategy for your brand.

3. Create

Design and create your sonic identity. Advise you on how the logo can be implemented in different communication channels.

4. Implement

Your sonic identity is implemented in the various respective channels

Design and implement your sonic assets for various channels and media. From telephone systems, websites to radio and TV.

Develop a library and manual for future sound identity management

Your business now has a sound identity, and your customers, collaborators and employees can now begin to recognise your brand by the sound.

Sonic Branding Main Page

Contact us to see how we can help you find your sound